Journal

Read about what we're talking, writing and thinking about at Foolproof.

A survey set in a laptop screen.
Data & Analytics

How to use feedback surveys to gather actionable insight

By Martin McCarthy

Placeholder image
Data & Analytics

Why predictive KPIs better inform business change

By Peter Ballard

Placeholder image
Data & Analytics

GDPR: The perfect tonic to reinvigorate your business

By Foolproof Team

Placeholder image
Data & Analytics

Big data vs UX measurement

By Elsa Plumley

Placeholder image
Data & Analytics

Website optimisation - live is not the finish line

By Nicky Walker

Placeholder image
Data & Analytics

The big data, analytics and UX love affair

By Leslie Fountain

Placeholder image
Data & Analytics

Customer experience measurement: thinking beyond service

By Tom Wood

Placeholder image
Data & Analytics

Be clever... measure

By Nicky Walker

2/2