George Bull

Executive Director – Product Design
London

George smiles at the camera. He is wearing glasses and a green shirt.

I lead a team of UX, visual and content designers across our global product studios, ensuring design strategy and execution is human-centred, creatively rigorous and delivers business value. I help clients run design at scale, and build tight-knit, multidisciplinary teams that deliver successful products.

Over the past 20 years, I've worked mostly in agencies, across brand, product and marketing, for big and small brands in almost every sector. I'm a strategic doer – the messy stuff is the work of bringing a great idea into the real world – and a certified executive coach (Co-Active Training Institute).