Services

Create competitive advantage through better customer experience.

Shell Services page 04
Our latest work

Shell Fleet Hub

We partnered with Shell to transform their Fleet Management platform. This has been deployed globally across 39 markets and benefits millions of customers. Read Case Study
Our services

What we do

User experience strategy & vision
STRATEGY & PLANNING

User experience strategy & vision

Create a vision of the outcomes you want for you and your customers. Then make a plan to bring it to life.
Understand the customer's world
DESIGN RESEARCH

Understand the customer's world

Great user research allows you to make better business decisions, and better design decisions.
Create new digital products
DESIGN & BUILD

Create new digital products

We can build new digital experiences from scratch, or refresh and renew your current product.
Grow your design capability
IN-HOUSE TEAMS

Grow your design capability

Give your design and product teams the skills and confidence they need to create a world-class digital experience.
OUR CLIENTS

Who we do it for

Some of our recent and ongoing client relationships

Adobe
Playstation
BBC
IHG
Dell
Maersk
Unilever
Lloyds Bank
Experian
Shell
Suzuki
Biogen

OUR WORK

Projects and case studies

These case studies will tell you more about the kind of work we do, and how we approach it.

Suzuki
Suzuki cars, bikes and marine together
DESIGN & BUILD

Suzuki

We designed and built the end-to-end customer experience across Suzuki’s UK product lines. This resulted in an impressive increase in core sales indicators across each of the four sites we designed.

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Post Office
Our landing page design for Post Office Mortgages
DESIGN & BUILD

Post Office

Our digital design of two new products for Post Office brings to life their innovative new mortgage propositions. As part of the deliverable we produced a pattern library that can be re-used across their digital estate.

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Shell Fleet Hub
Shell Hero 2
DESIGN & BUILD

Shell Fleet Hub

We partnered with Shell to transform their Fleet Management platform. This has been deployed globally across 39 markets and benefits millions of customers.

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Petplan
Our landing page design for Petplan
DESIGN

Petplan

Our 3-year experience design partnership with Petplan helps pet owners to make informed decisions about insurance for their beloved pets.

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Avis
Search results displayed from using the Avis mobile interface
DESIGN

Avis

We worked with Avis to improve the customer experience of the multi-platform booking journey for millions of Avis customers.

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DBS
Early sketches for DBS Treasury Prism
Innovation

DBS

We helped DBS design the world's first online treasury and cash management simulation platform. This tool improves financial decision mapping and making.

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AXA XL
An illustration of an autonomous vehicle on the street
Innovation

AXA XL

AXA XL launched the world’s first insurance cover for autonomous vehicles. Design thinking and collaboration right across their business moved the product from whiteboard to launch in three months.

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Global logistics company
A globe illustrating the interrelation between places
EXPERIENCE STRATEGY

Global logistics company

We helped a billion-dollar company deepen its UX capabilities. A shared vision for future customer experience has informed a roadmap for investment and improvement over several years.

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Sony PlayStation
PlayStation video streaming service entry point
DESIGN

Sony PlayStation

We helped get more customers to use Sony PlayStation for content-on-demand services. Diary study research informed the prototype of a new user experience.

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Global broadcast media company
A graphical cityscape with a broadcasting tower and data points from individuals
DESIGN RESEARCH

Global broadcast media company

We helped a giant global broadcaster get a clear picture about listening and viewing behaviours during an important time-of-day.

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TfL
Differing screen composed together from the TfL interface we designed
INTERFACE DESIGN

TfL

We designed the user interface for TfL’s self-serve ticket machines. From sketching to physical prototypes through to production-ready design we delivered an experience used by millions to keep London moving.

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Cydar
Wireframes and the user interface of Cydar Medical
INTERFACE DESIGN

Cydar

We went into the operating theatre with Cydar Medical in the extraordinary context of live surgery. Our work covered sketches, wireframes and the interface design of the platform for use by surgical practitioners.

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TSB
TSB banking landing page
DESIGN & BUILD

TSB

We translated TSB’s distinctive branding into a set of digital patterns for use across their digital estate. Then we helped tune the Bank’s main sales journeys for better customer experience and better commercial performance.

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Stock trading major
An abstract graphic of designers assessing solutions in differing ways
IN-HOUSE TEAMS

Stock trading major

We built a design team for a well-known online trading and financial spreads player. A year-long push improved user experience and speed-to-market.

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Get in touch

If you have a brief you’d like to talk to us about

Contact Ed Walker, Business Development Director on NewBiz@foolproof.co.uk.